| Job Title: |
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Director Marketing |
| Category: |
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Marketing |
| Total Positions: |
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1 |
| Job Location: |
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Islamabad |
| Gender: |
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Male |
| Minimum Education: |
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Masters |
| Degree Title: |
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MBA / MS Marketing |
| Career Level: |
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Experienced Professional |
| Minimum Experience: |
|
15 Years |
| Salary Range: |
|
PKR 0 to 0 per Month |
| Apply By: |
|
Oct 30, 2020 |
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| Job Description: |
Job Purpose:
Director Marketing will be responsible for the complete marketing strategies of the Riphah / IIMC-T/ Max Projects /RHS. This will include designing, executing and reporting. Director Marketing will work closely with the Executive Director to ensure the activities are aligned with organization’s long-term objective. Director Marketing will also be responsible for managing the team and resolving any internal and external conflict to ensure smooth operations.
- Responsible for the innovative strategies to raise the profile, branding and performance of the Trust/university/Max Projects and RHS and presenting it to Executive Director, Managing trustee and the Board
- Develop plans and implement marketing campaigns by overseeing outreach activities.
- Develop, revise and agree student recruitment targets to achieve overall admission targets.
- Understand and account for trends and changes in the macro and microenvironment.
- Develop a culture of marketing and communication excellence across the Trust/University/Max Projects and RHS
- Finalization of Budget in line with Mission, Vision , Expansion , branding and outreach of the organization.
- Develop an annual calendar of all recurring marketing communications/activities
- To ensure the profile of the Trust/university is high through effective use of social media and the website.
- Deliver effective competitor analysis for all areas of the Organization.
- To act as brand guardian and ensure that all materials produced are consistent with the brand.
- To develop parent liaison channels, ensuring that word of mouth comments is positive.
- To represent the organization both within and outside the Trust/university for national and international events.
- To build links with Relocation Agents, local businesses and networking organizations through events, personal visits and representing the Trust/university at relevant forums.
- Represent the university and attend relevant events held within and outside the Organization.
- Higher level interfacing & Relationship building with HODs, Deans, VC, Director level people in Marketing, Admissions, Finance.
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| Company Information |
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Company Name: Riphah International University
Company Description:
Riphah International University (RIU) is committed to a holistic and integrated approach in education. We want to build total human personality of our youth with concern for the welfare of humanity. A value based education alone, in our view can produce a generation of dynamic, committed and progressive, leaders and builders of the Ummah. President of Pakistan is the patron of Riphah International University. Maj. Gen Mohammad Zulfiqar Ali Khan TI (M), SBt. (Retd) is the first and founding Chancellor of RIU. The Board of Governors duly represent the Federal Government and the sponsoring body of RIU i.e IIMC-T. The Riphah International University has following faculties with undergraduate, graduate, and postgraduate programmes:- Riphah International University (RIU) has six faculties: Faculty of Computing Faculty of Engineering and Applied Sciences Faculty of Health and Medical Sciences Faculty of Management Science Faculty of Pharmaceutical Science Faculty of Social Sciences and Humanities RIU as a private institute observes the guidelines set by the Higher Education Commission and works within the framework of education policy and regulations formulated by the Federal Government from time to time. Riphah International University is committed to quality education and training with high priority for research and development. It makes use of modern teaching methodologies and techniques/p/p
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